Premium media yield management

Auction unused digital billboard space to approved advertisers.

Convert underutilised inventory into revenue with a premium B2B auction marketplace built for digital out-of-home operators.

Typical utilisation
45%
Auction type
Timed B2B
Reserve pricing
Enabled
Extensions
Anti-sniping
1. Load sites

Admin uploads billboard locations, formats, audience data, and available campaign windows.

2. Run auctions

Approved advertisers bid on unused inventory with reserve prices, increments, and countdown timers.

3. Award space

Winning bidders are awarded campaign slots and operations can fulfil artwork and scheduling.

Featured live auctions

Current premium inventory available to approved clients.

View all
Billboard
Live
Cape Town Commuter Peak Rotation

Cape Town · N1 Gateway Digital

Campaign: 2026-04-20 to 2026-05-05
Current highest bid: R12,500.00
Minimum next bid: R13,000.00
View auction
Billboard
Live
Sandton Drive Mid-Month Burst

Johannesburg · Sandton Drive LED

Campaign: 2026-04-15 to 2026-04-30
Current highest bid: R10,500.00
Minimum next bid: R11,000.00
View auction
Billboard
Live
Easter Campaign

Harrismith · N3

Campaign: 2026-04-03 to 2026-04-07
Current highest bid: R40,000.00
Minimum next bid: R42,000.00
View auction