Premium media yield management
Auction unused digital billboard space to approved advertisers.
Convert underutilised inventory into revenue with a premium B2B auction marketplace built for digital out-of-home operators. All auction timings are shown in SAST.
Typical utilisation
45%
Auction type
Timed B2B
Reserve pricing
Enabled
Time zone
SAST
1. Load sites once
Admin loads each billboard into inventory with its main hero image and a gallery of supporting site images.
2. Run auctions
Approved advertisers bid on unused inventory with reserve prices, minimum increments, and anti-sniping extensions.
3. Award space
Winning bidders are awarded campaign slots and operations can fulfil artwork and scheduling from the admin workflow.
Featured live auctions
Current premium inventory available to approved clients.
Live
Cape Town Commuter Peak Rotation
Cape Town · N1 Gateway Digital
Campaign: 2026-04-20 to 2026-05-05
Current highest bid: R18,500
Minimum next bid: R19,000
Ends: 2026-04-10 14:25 SAST
View auction
Live
Sandton Drive Mid-Month Burst
Johannesburg · Sandton Drive LED
Campaign: 2026-04-15 to 2026-04-30
Current highest bid: R10,500
Minimum next bid: R11,000
Ends: 2026-04-08 14:25 SAST
View auction